Balboni Opens Agency

Public relations vet Frederick Balboni Jr. has opened artist management and PR firm Balboni Communications Group LLC (BCGroup) with offices in Massachusetts and New York.

The firm’s inaugural management client is Herb Reed and The Platters.

Balboni previously worked for Schwarz Communications Inc. as well as in radio and television.

Joining him in the new venture is Gina DeRossi, who will handle day-to-day operations at the New York office, which can be reached at 518-843-4670.

The Massachusetts office is 978-535-0704.