Some humbling news for the pros: By a nearly 2-1 margin, American television viewers prefer the amateurs.
Nearly twice as many people in the United States watched the “American Idol” singing competition as watched the Grammy Awards when the two music programs went head-to-head in prime time Wednesday, Nielsen Media Research said.
It was the least-watched Grammy Awards in Nielsen records dating back to the 1970s.
The “Idol” audience on the Fox network was 28.3 million while CBS’s Grammy Awards were being watched by 15.1 million people, Nielsen said.
It certainly wasn’t what Grammy producers or the struggling music industry anticipated after packing the show with star-studded performances.
During the 8 to 9 p.m. EST hour, when the Grammys competed directly with “American Idol,” the awards show featured
After “Idol” went off the air, the Grammys picked up a little steam. For its full three-and-a-half hours, the Grammy Awards’ average viewership was 17 million people.
The previous least-watched Grammy telecast was in 1995 when the show was watched by 17.2 million people. Last year’s show was seen by 18.8 million people, and there were 26.3 million viewers in 2004.
Former “American Idol” winner Kelly Clarkson won two Grammys, but didn’t mention the Fox show in her tearful acceptance speeches.
The music pros can take a little comfort in at least slowing the “American Idol” momentum. It was the first time in seven telecasts this season that “Idol” was seen by fewer than 30 million people.