Features
Colorado Hall Renamed
The Colorado Convention Center’s 5,000-seat lecture hall will be renamed Wells Fargo Theatre under a five-year, $2.6 million naming rights deal announced September 13th.
Under the deal, the bank will pony up $350,000 for in-kind marketing and $150,000 cash annually, with the latter figure growing 10 percent each year, according to the Denver Post.
The name change goes into effect January 1st.
Since opening in 2005, the