The Oracle Of Oakland

Oracle Corp. entered into a naming rights contract with the Oakland Arena’s Golden State Warriors October 20th, ending the team’s search for a corporate sponsor for the venue.

Pending approval by the Oakland-Alameda County Coliseum Authority, the venue, which has gone without a corporate sponsor since being built in 1966, will be known as The Oracle.

The software developer reportedly paid nearly $30 million for the 10-year naming rights deal. Profits will be shared between the Warriors and the Coliseum Authority, following a 2003 settlement that granted the team the ability to seek a corporate sponsor for the arena and outlined a revenue-sharing plan with the authority.

The arena will continue to be managed by the authority and SMG.