Ticketmaster Pushes Music Services
Vito Iaia will head Ticketmaster’s new pan–European music services team responsible for driving the launch of company products including TicketExchange, auctions, fan club presales, VIP packages and digital music bundles.
Iaia has been performing a similar role in the U.S., but European sales director Tim Chambers says the U.K.-based wing isn’t just following America’s lead.
"I don’t think what happens in Des Moines will necessarily work over here," he said, indicating that Ticketmaster’s 10 existing European territories may require a different approach.
Sam Arnold from TicketWeb, Ticketmaster’s self-service ticketing operation that deals mainly with the U.K.’s smaller venues and emerging promoters, will be in charge of the U.K. part of the new European music services operation.
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