Rum Is Sound Advice

The Sound Advice Amphitheatre in Palm Beach, Fla., has been renamed Cruzan Amphitheatre, named after a Carribbean rum made by the Absolut Spirits Co.Financial details of the agreement were not disclosed.

The 20,000-capacity shed already has a relationship with Cruzan, which sponsors the name of the Cruzan Chill Zone, a bar on the premises.

This is the fourth name for the amphitheatre, which was christened the Coral Sky Amphitheatre in 1996 before being renamed MARS Music Amphitheatre.