Janssens Steps Down At Emag!c

Guido Janssens is handing the reins of promotion company Emag!c to Laura Coroianu – his Romanian wife and business partner – because he feels his input is no longer needed.

“Thus far Laura and myself shared the day-to-day management of the company, whereby Laura was ‘the face of the company’ in Romania, while I was the company’s face on the international level,” Janssens explained in an Emag!c statement.

“I will remain available to Laura and her team for advice whenever they feel my help can be useful,” he said.

He’ll mainly concentrate on other business opportunities and challenges. It wasn’t possible to get more details at press time.
Since they set up the company with Dutch promoter Leon Ramakers in 1995, Emag!c has provided some major U.S. and European touring acts with a safe partner in a relatively unknown and uncertain emerging market.

In 2007 the company set up the 30,000-capacity B’Estival, subsequently renamed B’Estfest at Bucharest’s Romexpo complex.

The major acts Emag!c has brought to Romania over the past four years include Madonna, Depeche Mode, Shakira, Kylie Minogue, Sting, Kraftwerk, Iron Maiden, Metallica, Moby and Lenny Kravitz.

“Although the economical and political landscape of Romania in 2010 is still uncertain at this stage, I am confident that Emagic’s key-player position in the Eastern European concert market will continue to contribute in keeping Romania on the map of major concert tours,” Coroianu said.