Daily Pulse

Barclays Pairs With Stoli

The under-construction Barclays Center in Brooklyn has a new partner in Stolichnaya Vodka, which recently inked a five-year deal with the venue set to open in 2012

Under the terms of the agreement, the arena, which will house the Mikhail Prokhorov-owned New Jersey Nets, will provide Stoli with prominent branding throughout the arena and its six bars.

This is the vodka company’s first foray into professional sports partnerships.
 

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