Bemidji Gets Sanford Naming Deal

The VenuWorks-managed Bemidji Regional Center will become The Sanford Center with a new naming rights agreement green-lighted by the Minnesota town’s city council Oct. 18.

The 6,000-capacity venue, home to Bemidji State University’s hockey teams, will sport exterior signage and include an exclusive suite.

The city will receive $2 million from Sanford Health over 10 years, according to a statement.