Frankie Avalon Manager Marcucci Dies

Robert Marcucci, 81, manager for heartthrobs Frankie Avalon and Fabian, died in Ontario, Calif., of respiratory complications and severe infections March 9.

Marcucci, who began Chancellor Records in the late 1950s with a $10,000 loan from his father, discovered the 16-year-old trumpeter Avalon in a band called Rocco & The Saints and turned him into the tight-jeaned, pompadoured teen idol.

He also “created” Fabian with a series of large posters asking questions like “What Is a Fabian?” according to the Los Angeles Times.

Marcucci’s story inspired the manager of the 1980 movie “The Idolmaker” and he was a consultant for the film.

Macucci was also the producer of Bill Murray’s first foray into serious acting, “The Razor’s Edge.”