SL Feldman Opens Parallel 49

Canada-based SL Feldman has made the foray to the climes of California, announcing the opening of a boutique agency called Parallel 49 in Santa Monica.

The company will be helmed by the agency’s senior VP Shaw Saltzberg, who will continue to be based in Vancouver.

The office has been populated by agents Matt Charkow and Beth Jones-Mudaliyar, formerly with William Morris Endeavor. They will work in conjunction with agents Richard Mills in Toronto and Justin Sudds in Vancouver.

Initial signings include Under the Streetlamp, Lukas Nelson & Promise of the Real, Tracy Morgan, Colin Mochrie & Brad Sherwood, The Canadian Tenors, FreemantleMedia’s touring attractions, and Paula Cole.

“P49 has brought together a staff of like-minded agents dedicated to the highest level of service for artists, producers and talent buyers,” Saltzberg said. “The staff is composed of veteran career agents, adept at artist development and building promoter relationships. We’ve chosen to work with a small roster where every artist and special attraction is a priority.”

The agency can be reached at 310-260-2700 and at