UTA Reps Foursquare

United Talent Agency has taken on an unusual client: Foursquare.

The location-based app has signed on as a client of UTA, which also reps acts including Celine Dion and Bob Seger.

Foursquare launched at South by Southwest in 2009 and has since accumulated more than 20 million users who have “checked in” with the app about 2 billion times. UTA expects to connect Foursquare with “other forward thinkers throughout the entertainment industry.”

UTA also reps companies like Playcast, Crimson Hexagon, Nyko and Young Hollywood.