Abu Dhabi Venues Now Du

Yas Arena and Yas Forum in Abu Dhabi, United Arab Emirates, will be renamed du Arena and du Forum thanks to a naming-rights deal between Flash Entertainment and UAE telecommunications company du.

Financial details of the four-year agreement were not disclosed, according to Khaleej Times.

Flash Entertainment CEO John Lickrish told the paper the name change would be in effect for Madonna’s June concerts at the arena, which has hosted stars including Prince, Shakira and Metallica.