Madonna Gets Mojo Working

Security and risk management experts Safety Access struck a deal with Mojo Barriers in time for the Dutch firm to provide 400 metres of barriers for Madonna’s show at Tel Aviv’s Ramat Gan Stadium in Israel May 31.

The two companies have formed a partnership that will see Mojo provide locally based Safety Access with a permanent stock of mixed aluminum, steel and bar barriers, which will increase according to demand.

Safety Access, a company that pioneers higher safety standards, is in talks to drum up business with major music promoters and sporting events across Israel.

Established in 2011, the company headed by Rony Netzer’s provides a host of security and risk management services to events and companies, including crowd management and health and safety.

Mojo Barriers chief exec Cees Muurling says expansion into the Israeli market enables Mojo to offer clients and tours within the area a more expansive product range, and a quicker, more efficient service due to the local on-the-ground capabilities.

“There’s been a definite increase in major events across the Israel and Middle East region and the partnership with Safety Access will allow us to continue to build our presence and offer our trusted crowd management solutions,” Muurling said.