Contest Error Leaves Fans Fuming

The company informed numerous fans Jan. 13 they’d won an all-access pass to any concert in the country via Live Nation’s National Ultimate Access contest, instead of simply notifying the winner.

But after fans called in to claim their prizes and discovered they hadn’t actually won, many took to social media to vent their frustrations.

“Has anyone else received a notification that they have won the #ultimateaccesspass ??? #livenation #ticketmaster #scam #wtf,” one fan wrote.

Another fan went straight to the top, reaching Live Nation CEO Michael Rapino with the tweet, “@Rapino99 hope you aren’t aware this is happening – how embarrassing for @livenation.”

Rapino responded that the mistake was on LN’s end and would be rectified.

In a statement to Chicago’s WMAQ TV, Live Nation acknowledged the error and said fans would receive free tickets in light of the blunder.

“Yesterday, we sent a message in error, which mistakenly notified some fans they had won a sweepstakes,” the statement said. “It is important to note that this was a mistake, this was not spam or fraud, just an unfortunate error, no one’s personal information was disclosed.

“We are providing fans that reached out their choice of free tickets to a show in any Live Nation owned and operated amphitheater in the U.S. Our fans are very important to us and we are sorry that we have had this bump in the road. We will never stop working on making the fan experience better.”