CAA Sports Expands

Creative Artists Agency’s sports division, CAA Sports, is expanding with the acquisition of Inside Sports & Entertainment Group.

ISEG is a full-service corporate hospitality, event management and marketing company led by founders Alan Baum and Ety Rybak, partners Jim Zissler and Jason Zinna, and industry vet Richard Ebers.

Clients of the company include Microsoft, Morgan Stanley, Verizon, Merrill Lynch, Goldman Sachs and American Express.