MSG, DeNiro Team Up

Madison Square Garden Co. has acquired a 50 percent stake in Tribeca Enterprises, the film company co-founded by actor Robert De Niro and presenter of the Tribeca Film Festival.  

The deal combines two major New York showbiz players and gives MSG Co. entry into the film business while providing Tribeca Enterprises with MSG’s marketing power.

Tribeca Enterprises is valued at $45 million with the deal, which comes just weeks before the 13th  for “Time Is Illmatic,” a documentary about the rapper 

The deal combines two major New York showbiz players and gives MSG Co. entry into the film business while providing Tribeca Enterprises with MSG’s marketing power.

Tribeca Enterprises is valued at $45 million with the deal, which comes just weeks before the 13th .