LN’s High Flying Partnership

Aside from flying international artists throughout Australia and New Zealand, both will collaborate on integrated marketing opportunities covering Live Nation’s concerts, online platforms, content, hospitality and ticketing operations in Australia and New Zealand.

LN Australia/NZ president and CEO Michael Coppel said: “Live Nation’s live music platform is unparalleled in its ability to consistently connect the world’s most prominent brands with their customers through one of the most powerful mediums available – live music. “Utilizing Live Nation’s network of concerts, ticketing and online assets will enable Qantas to fully tap into the power of live music and its intimate connection with millions of fans. We are looking forward to a fantastic and mutually successful partnership.”