Tuning In To New Frequency

The main feature was the new 84-metre wide stage built by Megaforce, which is wider than the stage used by The Rolling Stones and likely the largest seen in Europe this summer.

Jenner reckons he spent somewhere between £300,000 ($497,000) and £400,000 ($663,000) on site improvements, which included the festival name spelled in giant lettering.

With the accent on ambiance and customer improvements, all the bands had video intros – based on the festival’s space theme – and the event ended with a giant fireworks display.

The catering was also upgraded to include a French bistro and Irish pub, which were particularly appreciated by the 50,000-per-day crowd.

On the final day, the bistro ran out of crepes and by then the record-breaking Frequency crowd had also supped all the Guinness and Kilkenny.

The acts at Frequency Aug. 13-16 included Placebo, Nick Cave & The Bad Seeds, Pendulum, Biffy Clyro, Franz Ferdinand, and Die Toten Hosen.