SFX Misses On Revenue, Drops 22 Percent

SFX Entertainment, Inc. (SFXE) today reported financial results for the three and nine months ended September 30, 2014.

Revenue for the three months ended September 30, 2014 rose 194.5% to $143.5 million while revenue for the first nine months of 2014 increased 199.9% to $258.8 million. Revenue in the 2014 third quarter included $114.7 million of revenue (79.9% of total revenue) from festivals and live events that were produced, promoted, licensed or managed by SFX during the period. During the three months ended September 30, 2014, SFX produced and promoted a total of 267 events, which attracted over 1,559,000 attendees, including 27 festivals that each attracted over 10,000 attendees. Platform revenue, which represents SFX’s 365-day a year engagement with fans outside of live events and includes sales of digital music, ticketing fees and commissions, and certain marketing and digital activities, totaled $28.8 million (20.1% of total revenue) for the three months ended September 30, 2014.

Direct costs for the three months ended September 30, 2014 totaled $110.0 million, with costs from Live representing $93.8 million, or 85.3% of total direct costs, while platform costs related to products sold was $16.2 million, or 14.7% of total direct costs. Direct costs for the nine months ended September 30, 2014 totaled $194.4 million.

Net income and diluted earnings per share for the three month period was $2.8 million and nil, respectively, while net loss and net loss per share for the nine month period was $(94.2) million and $(1.40), respectively.

Pro forma revenue (a non-GAAP measure, see definition and reconciliation below) for the three and nine months ended September 30, 2014 was $289.2 million and $150.7 million, respectively, while pro forma adjusted EBITDA (a non-GAAP measure, see definition and reconciliation below) for the respective periods was $15.0 million and a loss of $2.1 million, respectively.

In the third quarter ended September 30, 2014, the Company generated strong pro forma same festival growth (for festivals held in both the 2014 and 2013 third quarters), as attendance grew 26% and EBITDA rose by 69%. Excluding Rock in Rio, pro forma festival attendance grew 31% year over year, as the company held 30 festivals versus 25 in the comparable year-ago period. Third quarter pro forma festival attendance declined 20% year over year to approximately 1,251,000, with approximately 612,000 of the pro forma festival attendance decline reflecting that the Rock in Rio festival was held in the third quarter of 2013 and not 2014, as it is held every other year. Attendance at events other than festivals declined 6% to approximately 377,000, reflecting the Company’s continued focus on larger events while hosting a fewer number of smaller events.

“The third quarter of 2014 was one of growth and transformation for SFX and I am excited by the tremendous progress made by our entire team,” said Robert F.X. Sillerman, Chairman and CEO of SFX. “During the third quarter, we extended our success in launching our most popular festivals in new geographies, rolled out highly customized programs for global flagship brands, expanded and introduced new multi-year marketing partnerships, re-launched our Beatport portal and further developed our online assets to better engage and delight our fans. With streamlined operations that are laser focused on providing the best possible experience for fans worldwide, the cash flow generated in the third quarter allowed SFX to invest an additional $11 million toward future initiatives, an investment that was expensed through our income statement. Upcoming quarters will see the benefit of these investments for all stakeholders.”

Mr. Sillerman continued, “Our festival brands have never been more popular and we successfully leveraged that popularity to dramatically expand our geographic base of events. For example, TomorrowWorld Atlanta, the North American version of the world’s largest EMC festival Tomorrowland, saw attendance rise 24% and EBITDA grow by approximately $10 million from the startup losses experienced in the event’s debut last year. Demand for Tomorrowland Brazil next May has been nothing short of sensational, generating over 176,000 pre-registration requests in twelve hours and selling out entirely in less than three hours. Furthermore, we are making great progress in planning the highly anticipated launch of Rock in Rio in Las Vegas, which also takes place next May.

“Our momentum in terms of establishing and executing global and local sponsorships and marketing partnerships also continues. Over the last eleven months SFX has developed important long-term relationships with leading brands, including the third quarter announcement of our multi-year global partnership with MasterCard. We believe these partnerships confirm that the SFX platform is a highly effective and efficient means for major global sponsors to reach millennials around the world and during the third quarter we recognized approximately $10.0 million of revenue from these activities at margins in line with our expectations. In August, SFX successfully completed the 2014 lineup of Anheuser-Busch InBev marketing events which included one Corona SunSets events in the United Kingdom, two in Mexico, one in Ibiza and one in Canada. This was followed by a new marketing partnership with AMBEV, Latin America’s largest beer company, to create six beach-themed dance music events around the Skol brand during the current quarter and first quarter of 2015. More recently, we entered into a strategic alliance with PRISA Radio, the world’s largest owner of Spanish-language radio stations, to co-promote SFX festivals in Spain, Portugal and across Central and South America.

“With our focus on establishing a global platform and expanding the reach of our marketing agreements, we remain as committed as ever to providing our fans with the best possible experience and fostering the social connections they demand. In the third quarter we successfully launched the first consolidation of our digital products through Beatport, which will be the catalyst for a single destination for the hundreds of millions of users who have viewed our content over the past 12 months. We are further building our Beatport and Beatport Pro platform for DJs and EMC fans to create a one-stop shop for all their electronic music needs.

Sillerman concluded, “Our profitable third quarter was another highly productive period for SFX Entertainment as we advanced several strategic initiatives, thus further establishing our global platform for EMC-related events and social connections. At the same time, we continue to institute a range of centralized corporate services that are delivering higher levels of efficiency enterprise-wide. We believe our success in the third quarter and year-to-date 2014 demonstrates the tremendous long-term economic potential in our model that will be evident in our 2015 operating results and beyond.”

Key Recent Developments

Extended the previously announced marketing partnership with T-Mobile whereby T-Mobile became a 2014 and 2015 sponsor of SFX’s iconic festivals, TomorrowWorld, Electric Zoo and Mysteryland.
Entered into a multi-year global partnership agreement with MasterCard that will bring innovative technology solutions to the SFX platform and further strengthen MasterCard’s commitment to being an experiential brand in music and entertainment.
Closed the sale of $75 million aggregate principal amount of additional 9.625% second lien senior secured notes due 2019. The $75 million raised included $10 million from an entity controlled by Robert F.X. Sillerman, the Company’s Chairman and Chief Executive Officer.
The net proceeds of notes offering were for working capital and general corporate purposes, including repaying all of SFX’s borrowings under its revolving credit facility and funding acquisitions, including two acquisitions which closed simultaneously with the closings of notes offering, and paying related fees and expenses.
At September 30, 2014, SFX had $83.6 million of cash and $0.8 million of restricted cash and notes payable of $295.4 million.
Acquired Plus Talent, headquartered in Sao Paulo, Brazil, a promoter that derives the largest portion of its revenues from promoting the Brazilian stops of international tours. Plus Talent also conducts business as a talent booking agency and has a partial ownership interest in several Brazilian festivals.
Acquired Air, an organizer and promoter of several EMC festivals in and around Amsterdam, including Milkshake, Amsterdam Open Air, Buiten Westen, TikTak, Valhalla and Kingsday.
Acquired Monumental Productions, an organizer and promoter of EMCfestivals under the brand “Awakenings” throughout the Netherlands.
Entered into a marketing partnership with AMBEV S.A in which SFX will organize six beach-themed dance music events from the fourth quarter of 2014 to the end of the first quarter of 2015, focused on the Skol brand.
Hosted TomorrowWorld (Atlanta) 2014, an artistic and commercial success, as EBITDA related to this festival improved $10.0 million year-over-year.
Completed the 2014 edition of the marketing partnership with Anheuser-Busch InBev N.V., producing five beach-themed international dance music events for our partner.
Launched Beatport’s weekly EMC radio show on iHeartRadio, The Evolution Beatport Radio Show with Pete Tong.
Held two major all cashless festivals: TomorrowWorld (Atlanta) and Electric Zoo (New York), continuing the Company’s goal of improving the fan experience and resulting in higher food, beverage and merchandise spending.
Entered into a strategic alliance with PRISA Radio, the world’s largest Spanish-language radio group for the co-promotion of SFX festivals in Spain, Portugal and Central and South American countries.
Grew attendance at Tomorrowland (Belgium) to record levels.
SFX Entertainment, Inc.         
Live Event Metrics     

2014 Festivals by On-Sale Status(1)
Total
Consolidated
Not Consolidated(2)

Completed  68  51  17   
On-Sale  14  12  2   
Total Festivals 82 63 19   

2014 Festivals by Quarter and Location   

Total
North America
International
Consolidated
Not Consolidated(2)
Q1  9  3  6    5  4
Q2  19  9  10    15  4
Q3  30  13  17    24  6
Q4  24  6  18    19  5
Total Festivals 82 31 51   63 19

(1) Festivals defined as having attendance capacity of 10,000 or greater.
(2) Represents festivals promoted by entities under license from SFX as well as entities in which SFX has an equity investment.
       
SFX Entertainment, Inc.

2014 Completed Festivals

Initial Show Date
  Festival Name    City    Country
1/10/2014   The Day After Festival   Panama City   Panama
1/18/2014   WinterWorld   Wiesbaden   Germany
1/31/2014   Sensation Thailand   Bangkok   Thailand
2/1/2014   Hard Bass   Arnhem   Holland
2/18/2014   Life in Color Costa Rica   San Jose   Costa Rica
3/8/2014   Don’t Let Daddy Know   Amsterdam   Netherlands
3/13/2014   Ultimate Music Experience   S. Padre Island   USA
3/15/2014   Life in Color Chile   Santiago   Chile
3/22/2014   Knock Out!   Rotterdam   Holland
4/5/2014   Qapital   Amsterdam   Netherlands
4/12/2014   Life in Color Houston   Houston   USA
4/25/2014   Sensation Italy   Bologna   Italy
4/26/2014   Kingsday festival   Eindhoven   Holland
4/30/2014   Mayday   Dortmund   Germany
5/4/2014   Electric Zoo Mexico City   Mexico City   Mexico
5/17/2014   Life In Color Seattle   Seattle   USA
5/23/2014   Mysteryland USA   Bethel Woods   USA
5/25/2014   Sunset Music Festival   Tampa   USA
5/25/2014   Rock in Rio Lisbon   Lisbon   Portugal
5/31/2014   Life In Color Puerto Rico   Puerto Rico   USA
6/7/2014   Sensation Russia   St. Petersburg   Russia
6/7/2014   Life in Color Panama City   Panama City   Panama
6/7/2014   Amsterdam Open Air   Amsterdam   Netherlands
6/13/2014   Spring Awakening   Chicago   USA
6/14/2014   Pussy Lounge @ the Park   Breda   Holland
6/21/2014   Life In Color New Jersey   East Rutherford   USA
6/28/2014   Defqon1 Weekend Festival   Biddinghuizen   Netherlands
6/28/2014   Awakenings Festival   Halfweg   Netherlands
7/4/2014   Life in Color Hidalgo   Hidalgo   USA
7/5/2014   Corona SunSets (UK)   Somerset   UK
7/5/2014   Sensation Amsterdam   Amsterdam   Netherlands
7/5/2014   Ruhr-in-Love   Oberhausen   Germany
7/11/2014   The Hudson Project   Saugerties   USA
7/19/2014   Dominator   Stand Eersel   Netherlands
7/19/2014   Buitenwesten Festival   Amsterdam   Netherlands
7/20/2014   Milkshake Festival   Amsterdam   Netherlands
7/26/2014   Tiktak Events   Amsterdam   Netherlands
7/26/2014   Tomorrowland   Boom   Belgium
7/26/2014   Corona SunSets (Mexico 1)   Playa del Carmen   Mexico
7/26/2014   Welcome to the Future   Twiske   Netherlands
8/1/2014   Nature One   Kastellaun   Germany
8/2/2014   Corona SunSets (Mexico 2)   Acapulco   Mexico
8/8/2014   The Qontinet   Wachtebeke   Netherlands
8/9/2014   Life in Color Turkey   Istanbul   Turkey
8/15/2014   Life in Color Monterrey   Monterrey   Mexico
8/15/2014   Summer Set   Somerset   USA
8/16/2014   Decibel Outdoor   Tilburg   Netherlands
8/16/2014   Corona SunSets (Toronto)   Toronto   Canada
8/16/2014   Life in Color Mexico City   Mexico City   Mexico
8/23/2014   Mysteryland Netherlands   Hoofddorp   Netherlands
8/29/2014   Corona SunSets (Ibiza)   Ibiza   Spain
8/29/2014   Electric Zoo New York   New York City   USA
8/30/2014   Sun City Music Festival   El Paso   USA
9/13/2014   Q-Base   Weeze   DE
9/19/2014   Forever Festival at Freedom Hill   Sterling Heights   USA
9/20/2014   Life in Color Washington D.C.   Washington, DC   USA
9/20/2014   Defqon1AUS   Sydney   Australia
9/26/2014   TomorrowWorld   Atlanta   USA
10/4/2014   Pussy Lounge XXL   Rotterdam   Netherlands
10/5/2014   Syndicate   Dortmund   Germany
10/18/2014   AMF   Amsterdam   Netherlands
10/25/2014   Thrillogy   Utrecht   Netherlands
10/25/2014   Something Wicked   Houston   USA
10/31/2014   Sensation Dubai   Dubai   UAE
11/1/2014   Bassleader   Antwerp   Belgium
11/7/2014   Life in Color Phoenix   Phoenix   USA
11/8/2014   Sensation Monterrey   Monterrey   Mexico
11/8/2014   Mayday Poland   Katowice   Poland
Note: Pro forma for AIR, Monumental and Plus Talent festivals  

SFX Entertainment, Inc.

2014 On-Sale Festivals

Initial Show Date    Festival Name    City    Country
11/15/2014   XXXPerience   Itu   Brazil
11/22/2014   Qlimax   Arnhem   Netherlands
11/29/2014   Sensation Toronto   Toronto   Canada
11/29/2014   Stereosonic – Sydney   Sydney   Australia
11/29/2014   Stereosonic – Perth   Perth   Australia
12/5/2014   Stereosonic – Adelaide   Adelaide   Australia
12/6/2014   Toxicator   Mannheim   Germany
12/6/2014   Stereosonic – Melbourne   Melbourne   Australia
12/6/2014   Stereosonic – Brisbane   Brisbane   Australia
12/19/2014   Mysteryland Chile   Picarquin   Chile
12/20/2014   Life in Color Atlantic City   Atlantic City   USA
12/20/2014   Valhalla Festival   Amsterdam   Netherlands
12/27/2014   Life in Color Miami   Miami   USA
12/31/2014   Freaqshow   Amsterdam   Netherlands

Conference Call
SFX management will host a conference call to review the results for the quarter on Friday, November 14 at 9:00 a.m. Eastern Time. To access the conference call, interested parties may dial 212/231-2910 (domestic and international callers). Participants can also listen to a live webcast of the call through the “Events” section of SFX’s website at http://investor.sfxii.com/events-calendar. A webcast replay will be available for 90 days following the live event at http://investor.sfxii.com/events-calendar. Please call five minutes in advance to ensure that you are connected.

Definitions
The following definitions apply to these terms as used throughout this press release and the exhibits:

EBITDA – represents net income (loss) before other income (loss), interest expense, income taxes, depreciation and amortization, non-cash equity-based compensation expense, and non-recurring items, including financing and other transaction costs.
Pro forma adjusted EBITDA – includes the EBITDA of SFX, plus EBITDA from acquisitions as if owned from the beginning of the period, cost savings, non-recurring items including financing and other transaction costs, severance, insurance recoveries related to cancelled festivals and adjustments related to content expenses.
Pro forma revenue – means the revenue of SFX and all acquisitions as if owned from the beginning of the period.
Non-GAAP Financial Measures
We prepare our financial statements in accordance with Generally Accepted Accounting Principles (“GAAP”). Within this press release, we make reference to EBITDA, pro forma adjusted EBITDA, and pro forma revenue, which are non-GAAP financial measures. The Company includes these non-GAAP financial measures because management believes they are useful to investors in that they provide for greater transparency with respect to supplemental information used by management in its financial and operational decision making.

Management uses EBITDA to convey supplemental information to investors regarding the Company’s performance excluding the impact of certain non-cash charges, costs associated with our initial public offering and other special items that can affect the comparability of results from quarter to quarter. In particular, EBITDA is a key measure used by our management and board of directors to understand and evaluate our core operating performance and trends, to prepare and approve our annual budget, and to develop short- and long-term operational plans. Of note, the elimination of certain expenses in calculating EBITDA can provide a useful measure for period-to-period comparisons of our core business. In addition, the Company believes that pro forma adjusted EBITDA and pro forma revenue present important information to investors regarding the current business, prospects and financial condition of the Company that would not otherwise be available.

Accordingly, the Company believes the presentation of these non-GAAP financial measures, when used in conjunction with GAAP financial measures, is a useful financial analysis tool that can assist investors in assessing the Company’s operating performance and underlying prospects. This analysis should not be considered in isolation or as a substitute for analysis of our results as reported under GAAP. This analysis, as well as the other information in this press release, should be read in conjunction with the Company’s financial statements and footnotes contained in the documents that the Company files with the U.S. Securities and Exchange Commission. The non-GAAP financial measures used by the Company in this press release may be different from the methods used by other companies. For more information on the Non-GAAP financial measures, please see the Reconciliation of GAAP financial measures to Non-GAAP financial measures table in the press release.

About SFX Entertainment
SFX Entertainment, Inc. (SFXE) is the largest global producer of live events and digital entertainment content focused exclusively on electronic music culture (EMC) and other world-class festivals. SFX’s mission is to provide electronic music fans with the best possible live experiences, music discovery, media and digital connectivity. SFX was borne out of the technology revolution and produces and promotes a growing portfolio of live events that includes leading brands such as Tomorrowland, TomorrowWorld, Mysteryland, Sensation, Stereosonic, Electric Zoo, Disco Donnie Presents, Life in Color, Rock in Rio, Nature One, Mayday, Decibel, Q-Dance, Awakenings and React Presents, as well as the innovative ticketing service Flavorus.

SFX operates Beatport, the principal online resource for EMC DJs and a trusted destination for the growing EMC community to discover and stream music, follow DJs and keep abreast of news, information and events, in addition to offering year-round entertainment to EMC fans around the globe through other digital assets.

Forward Looking Statements
This press release contains forward-looking statements regarding our business strategy and plans, which are subject to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. These forward-looking statements are only predictions and may differ materially from actual results due to a variety of factors including: our ability to integrate the companies we have acquired and plan to acquire in the future; our belief that the EMC community will grow; our ability to increase the number of festivals and events we produce and their attendance; our ability to pay our debts and meet our liquidity needs; competition; our ability to manage growth and geographically-dispersed operations; and our ability to grow our online properties. We refer you to the documents we file from time to time with the U.S. Securities and Exchange Commission, specifically the section titled “Item 1A. Risk Factors” of our most recent Annual Report filed on Form 10-K and Quarterly Reports on Form 10-Q and our Current Reports on Form 8-K, which contain and identify other important factors that could cause actual results to differ materially from those contained in our projections or forward-looking statements. In addition, any forward-looking statements contained herein are based on assumptions that we believe to be reasonable as of this date. We undertake no obligation to update these statements as a result of new information or future events, except as required by law.

More information here.