Sustainable Event Solutions

German talent buyer and booking agent Stefan Lohmann has teamed up with Pool Group and First Climate to provide the full package for people interested in promoting an environmentally friendly event. 

First Climate is a company specialized in calculating greenhouse gas emissions on behalf of its clients and helping them become climate-neutral. Pool Group, which is working with The Rolling Stones, Macklemore & Ryan Lewis and Peter Maffay among others, describes itself as a 360-degree service provider for events of all sizes, no matter the occasion.

The company’s preparing the arrival of U.S. President Barack Obama, who is scheduled to open Hannover’s annual trade fair Hannover Messe, which takes place April 25-29. Stefan Lohmann helps his clients find the right talent to provide the entertainment for their respective events. To do this, he draws on a vast roster of actors, dancers, choreographers, singers, musicians, bands and orchestras. Dubbed Sustainable Event Solutions, the merger intends to “help event organizers meet their sustainability goals“. It is stated on Lohmann’s website, that “Sustainability and profitability are not mutually exclusive.”

On the contrary, the aim is to recognize “the potential for cost savings”, and help “position sustainability as a high profile for an event’s attendees and in media coverage.” Operations began in March, Lohmann told Pollstar. “We’ve been working together on an individual basis for some time now,” he said, referring among other thing to his cooperation with First Climate at this year’s PRG Live Entertainment Award.