LN Pacts Deal With Air New Zealand

It is the latest brand association for LN Down Under, including Spark, American Express, Flight Centre, Europcar, and Hilton Hotels and Resorts. The airline facilitates more than 15 million passenger journeys a year to, from and within New Zealand.

Michael Coppel, Melbourne-based president and CEO of Live Nation Australia and New Zealand, said: “Utilizing Live Nation’s network of concerts, ticketing and online assets will enable Air New Zealand to fully tap into the power of live music and its intimate connection with millions of fans.”

Cam Wallace, Air New Zealand chief sales and commercial officer, pointed out: “Our new partnership enables Air New Zealand to expand our domestic and international reach, as we fly more and more Live Nation artists, crew and their fans to perform at and witness incredible performances.”