Features
LN Names Licht Chief Marketing Officer
Lisa Licht has been appointed chief marketing officer of U.S. concerts for Live Nation.
– Lisa Licht
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Licht joined Live Nation in February as executive VP of marketing, overseeing corporate marketing functions.
She will now report directly to North America Concerts Co-President Bob Roux. Licht will oversee a marketing team dedicated to digital marketing, creative, social media, email and promotional marketing as well as corporate marketing functions.