Features
Hard Rock China
Hard Rock Hotels will open its first property in China this summer. Hard Rock Hotel Shenzhen will offer luxury accommodations in the populous and thriving southern Guangdong region.
As with all Hard Rock hotels, the Shenzhen facility “continues the brand’s tradition of presenting memorable moments through music,” according to Marketing-Interactive.com.
Guests are encouraged to enliven the musical experience of their time in the hotel with Hard Rock’s “The Sound of Your Stay” amenity program, which offers in-room guitars and DJ equipment.
The hotel has 258 rooms, which combine “music-inspired decor” with modern Chinese design. The entire property comprises 44,000 square meters, and is adjacent to a golf course and other leisure and entertainment facilities.
It is also close to the airport.
In a statement, Peter Wynne, area vice president of operations, said, “While Hard Rock Hotel Shenzhen will offer a one-of-a-kind luxury experience, guests can expect the same music-centered fun as other Hard Rock Hotels around the world. As our brand has proven over the years, nothing is more universal than a love of music and having a great time.”