Vivendi Announces Franco-British Fest In London

Dubbed Le Crossing, Vivendi’s new festival event will celebrate British and French culture in the heart of London in October.

Details are scarce at the moment – the exact date, duration and capacity of the event have yet to be announced.

The festival’s site will be the campus of Central Saint Martins art school on Granary Square, near St. Pancras International Station.

It offers more than 5,000 square meters of event space, and the option of several stages both indoors and outdoors.

France-based Vivendi, parent of Universal Music Group and See Tickets among others, plans to turn Le Crossing into an annual event, involving artists from the UK and France as well as students of Central Saint Martins.

“Le Crossing will be an avant-garde festival of Franco-British creativity, where the audience will experience live performances, artistic acts, fashion shows, gastronomy, films and live TV interviews. It will involve cooperation between renowned artists and young emerging talent in music, comedy, cinema and fashion, as well as master classes run by innovative business leaders, all complemented by tastings of the latest cuisine from the new generation of Parisian and London chefs,” the announcement states.