TNA Channels Force

– Anthem Sports logo

After its purchase by Anthem Sports, TNA Wrestling has rebranded itself as Global Force Wrestling in a move to distance itself from financial struggles and legal trouble.

The professional wrestling league was once the home of Hulk Hogan and Ric Flair, and launched the careers of A.J. Styles and Samoa Joe.

The league picked up negative press for unpaid bills and talent. Troubles peaked when Billy Corgan sued the company last year. After the legal battle, Anthem came out as the company’s majority owner.

Jeff Jarrett, who co-founded TNA 15 years ago with his father, will lead the creative aspects of GFW according to The Tennessean.

Jarrett and Anthem plan to brand the league as a WWE alternative by strengthening the company’s ties with international partners. The company received a spike in social media attention after recently completing a tour through India.

GFW re-launched its pay per view business for its annual “Slammiversery” July 2.