German entertainment giant DEAG’s online-only ticket shop myticket.de claims to be the first ticket agent in Germany to allow payment via Amazon Pay.
– Amazon Pay
Myticket.de is not only DEAG’s official ticketing platform, but is also used by German media giants Axel Springer and ProSiebenSat.1 Group with its live entertainment arm Starwatch Entertainment.
The idea behind the cooperation with Amazon Pay is to make purchasing tickets as easy as possible for customers. They can now use their Amazon payment details and do not have to reenter them at yet another online service.
“It doesn’t get any easier nor safer for customers,” said Kai Ricke, chairman and COO of myticket.de. Germany is the first market where the coop will be tested, before other markets may follow, a company spokesperson told Pollstar.