Taylor Swift Announces ‘Reputation Stadium Tour’ Dates

Taylor Swift has announced the first round of dates for her “reputation Stadium Tour,” which kicks off May 8 in Arizona.

The announcement comes  just days after the 10-time Grammy Award winner dropped her reputation album, and days after Pollstar provided a preview of what the “reputation” tour may look like.
Taylor Swift
John Salangsang/Invision/AP, File
– Taylor Swift
DIRECTV NOW Super Saturday Night Concert in Houston, Texas, Feb. 4, 2017
The tour will be produced and presented by Messina Touring Group and AEG Presents in North America, with Live Nation handling yet-to-be-announced overseas dates.
Tickets go on sale for the North American leg Dec. 13. Fans will have a chance to purchase tickets in advance through “Taylor Swift Tix” powered by Ticketmaster Verified Fan. Registration is open and continues until Nov. 28.
Dates include May 8 at University of Phoenix Stadium, May 12 at
Swift’s first single from the new album, “Look What You Made Me Do,” smashed records with more than 10 million streams in one day, the most-streamed song in a one-day period ever.

Swift is als othe only artist to have three albums sell more than 1 million copies in their first week of release, with Speak Now in 2010, Red in 2012 and 2014’s 1989.

“When you look at the genesis of Taylor Swift, it’s an incredible story,”  John Page, President of the Wells Fargo Complex and longtime head of Spectra (aka Global Spectrum – the second largest venue management firm in North America with its own share of stadiums) told Pollstar. “She’s really one of the true, iconic artists of our day. You look at her ability to start and be a trademark country artist and then cross over to the extent that she has, and maintain that fan base, and everything she does from a social media perspective, it’s almost a playbook on how to do things the right way.

“I think you’re going to see some new people, based on some of the songs that I’ve heard but I think her audience will continue to expand. I think you’ll get the younger demo as well as the older fanbase as well.  I think she crosses so many generations, the people that have grown up with her, in my opinion. My daughter, my wife and other people I know still think so highly of her that no matter what she puts out they’re going to listen to it and they want to go see her live.”