HARD Summer Reveals 2019 Lineup; Major Lazer, Kid Cudi, Dillon Francis Top The Bill

– HARD Summer
Southern California’s HARD Summer festival has unveiled its lineup for what HARD Events director Meagan DesChenes told Pollstar will be the event’s largest incarnation ever in 2019.
Scheduled to take place once again at
Tickets go on sale April 26 at 9 a.m. PT.
Additional artists include Duke Dumont, Loco Dice, Dj Diesel (AKA Shaquille O’Neal), Dreamdoll, Jessie Reyez, Alison Wonderland, Soulja oy, Whatsonot, MadeinTYO and many more. 
DesChenes previously told Pollstar that the 2018 event moved the most tickets in the event’s history, more than 80,000, and the plan for 2019 was to surpass that. 
“You hear lot of people say “EDM is dead/dying.” Well, HARD had the biggest event we’ve ever had, so did Electric Daisy Carnival, so did Escape. I think with electronic dance music, it’s evolving, along with everything else, whether it’s [incorporating] Latin, hip-hop, or trap,” DesChenes said. “The state of electronic music is alive and well and the electronic artists are really good at staying on top of what is popular and putting out new music, having collaborations with popular artists. I see it continuing to evolve with music; it will always be around.”
The lineup for HARD Summer is fittingly diverse, including lots of new artists as well as established touring acts from different genres. 
HARD Summer was started by HARD founder Gary Richards, who has since left the company and is now the LiveStyle’s President of North America. HARD Events sold a majority stake to Live Nation in 2012 and was absorbed by Insomniac when it reached a creative partnership deal with Live Nation in 2013. 
Insomniac’s flagship event Electric Daisy Carnival revealed the daily lineups for its 2019 Las Vegas edition in March, with A$AP Rocky, Steve Aoki, Deadmau5, Dillon Francis and Tiesto.