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Festicket Appoints Former Eventbrite Director Ed Walsh
Courtesy of Festicket – Ed Walsh
Joined Festicket as strategic commercial director
Festicket announced the appointment of ex-Eventbrite music account director Ed Walsh, who joins the London-based company as strategic commercial director.
For Festicket, the appointment marks another step into the primary ticketing market. Already offering festival discovery and the option to book tickets in combination with travel-packages, as well as cashless b2b solutions, Festicket sees itself on track to offering a a complete 360-degree product set.
Walsh spent over two years as Eventbrite’s music account director, a role that saw him developed the overarching music accounts strategy at the company. He also gained insights into the live events business in previous roles at NVS Music Group, Broadwick Live and Mainstage Travel.
Walsh said he thought Festicket’s business model had the potential to be “a game changer in the ticketing space and I really want to be part of helping the team fulfil that potential.”
He describe the new role as “a natural fit for my skill set and experience. Having previously worked on the promoter side of the industry, I feel I have a unique outlook that I can bring to the business.”
Addressing the recent Event Genuis acquisition, which also included Ticket Arena, the consumer facing event marketplace of the Event Genius platform, Walsh said: “When I learned about the acquisition I thought it was a bold move. There is certainly room for disruption in the ticketing sector at the moment, and the product we have here is ready to lead that.”
Yonas Blay, CCO at Festicket, commented: “We cast our net far and wide to find the absolute best candidate possible for the role.
“With a real focus on our new end-to-end solution, we wanted to find someone with experience on both sides of the fence to help us deliver our unique offering to the industry. We were excited to hear Ed was interested by the opportunity and are thrilled to welcome him to the team.”