LIVEMEDAID: Science Leaders, Musicians Come Together To Fight COVID-19
The LIVEMEDAID livestream benefit show on May 9 will feature renowned scientific leaders like Jane Goodall and Neil deGrasse Tyson and musicians including Earth, Wind & Fire to raise funds in the fight against the coronavirus pandemic.
Led by digital video company Underknown and taking place Saturday from 6 p.m. – 11 p.m. EST, scientists appearing on the livestream will include anthropologist Jane Goodall, astrophysicist Neil deGrasse Tyson, environmental activist David Suzuki, anthropologist Wade Davis, climate scientist Katherine Hayhoe, infectious disease doctor at UHN Isaac Bogoch, and Swedish state epidemiologist Anders Tegnell.
Musical acts lined up for the event include Ed Robertson (Barenaked Ladies), Earth, Wind and Fire, Bombino, Patrick Watson, Jesse Cook, Alex Cuba, Paul Anthony and more.
The event will stream live on LIVEMEDAID social channels including Facebook, YouTube, Twitter and on www.livemedaid.com.
All money raised will support Doctors Without Borders / Médecins Sans Frontières (MSF) and frontline healthcare workers in the global fight against COVID-19.
“We are thrilled to lead this global first-of-its-kind event, promoting unity and showcasing hope and humanity,” said Steve Hulford, Co-founder and CEO of Underknown. “Science is more important than ever and we are committed to deliver credible, science-based information to a global audience who is searching for answers,” said Hulford.
The fundraising event will provide insight into the collaboration between global scientists and researchers in their collective hunt for a cure and share ideas about what we can learn from the virus.
Underknown specializes in short-form video content on platforms including YouTube, Facebook, Instagram and Snapchat, and says it is distributing the LIVEMEDAID event to more than 200 million digital followers through Popular Science, Goalcast, WatchMojo, Infographics Show, Diply, WCSFP, What If, and CTV.ca and CTV Digital Properties.