UTA Signs Musician And Content Creator Payton Moormeier

– payton

UTA has signed singer/songwriter, guitarist, and digital content creator Payton Moormeier for worldwide representation in all areas.

Known for his airy guitar chords, hip-hop beat craft, and lyrical vulnerability, Moormeier releases music under the name “payton.”
With over 12.8 million TikTok followers, payton is one of the most-followed original musicians on the entire platform. His success has translated to Spotify, YouTube and Instagram, and he now commands upwards of 18.9 million followers across all his social platforms. His music has also generated 613 million likes and billions of views and impressions.
Most recently, payton independently released his second single “Habits” in July 2020. He will be releasing a music video for the song in August, with additional new music on the way. 
He debuted his first-ever single “Love Letter” in April, and the song racked up millions of streams and views within days of its release. 
payton began posting covers on social media at only 12 years old, accumulating nearly one million views from his YouTube cover of Justin Bieber’s “Love Yourself.” His meteoric rise to fame on TikTok in 2019, when he posted a TikTok video of Halsey’s “Without Me” that went viral.
payton continues to be represented by manager Bobby Kalton of 513 Entertainment and attorney Glenn B. Davis of Davis Media Law.