J Balvin Plans NEÓN Experience At Resorts World Las Vegas

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– NEON Experience

Reggaeton megastar J Balvin is setting up shop in Las Vegas from Sept. 16-19 with his NEÓN Experience hotel takeover at Resorts World Las Vegas on the Strip. He is inviting Karol G, Tainy, Jhay Cortez, Rauw Alejandro, Sky Rompiendo, and Alex Sensation. Balvin will also be performing. 

Many of the events at the new resort will take place at the entertainment venues Zouk Nightclub and Ayu Dayclub. The schedule, already available, has Karol G headlining the welcoming night on Sept. 16, J Balvin headlining on Sept. 17, and Rauw Alejandro and Jhay Cortez on Sept. 18. 

Tickets to the event are available now.

J Balvin has become a torchbearer for the reggaeton genre, becoming the first artist to earn 13 Latin Grammy nominations in a year. The achievement was particularly significant as many felt the entire genre of Reggaeton and urban music had been snubbed the year before. 

The NEÓN Experience is staging during Mexican Independence Weekend and will be held concurrently with the Life Is Beautiful festival, which recently sold-out after releasing an allotment of new tickets. 

Resorts World Las Vegas is being developed by Genting Berhad and integrates the Las Vegas Hilton, Conrad Las Vegas and LXR brands into its resort campus. It is scheduled to open this summer.

The event is being put on by Pollen Presents, in partnership with Zouk Group.