Getting To Know Your Pollstar Live! Panelists: Eddie Orjuela Of Nederlander Concerts & Orjuela Entertainment

– Eddie Orjuela

Getting To Know Your Pollstar Live! Panelists

Eddie Orjuela of Nederlander Concerts & Orjuela Entertainment, LLC

Panel: An Honest Look at Diversity & Inclusion in Live Entertainment
Date/Time: June 16 at 2:00 pm 

Other Panelists: Live Nation Media & Sponsorship’s Shavonne Dargan, Noelle Scaggs of the band Fitz & The Tantrums as well as the Diversify The Stage initiative,  Bao Vo Creative’s Bao Vo, and Culture Collective’s Jonathan Azu, who is moderating.

With over 22 years of experience,?Eddie Orjuela books and consults on Latin programming for independent promoter Nederlander Concerts and its award-winning venues.? Orjuela has worked with some of the most well-known Latin artists in the world, including Enrique Iglesias, Maná, Luis Fonsi, Daddy Yankee, Pepe Aguilar, and Gloria Trevi, among many others.? This year, Orjuela booked Regional Mexican Superstars Grupo Firme, who are performing a remarkable seven shows at STAPLES Center. He also booked six Los Angeles Azules dates throughout the West Coast.? Additionally, Orjuela provides management, label, and publishing consulting through his own company Orjuela Entertainment.

This year’s Pollstar Live! conference will revive live as the concert business is gearing up and the return to normalcy appears well under way. With some of the best talent and minds in the business gathering once more in Los Angeles June 15-17, you won’t want to miss the networking opportunities, insightful discussion and, of course, the Pollstar Awards honoring the best from the live entertainment world. 

Pollstar Live! kicks off with Production Live!, the one-day companion conference that features insightful panels and discussions from industry professionals on all topics related to staging live events including lighting, video, staging and stage management, sound technique, concert production, video, regulations, security and more.

Click here for the Production Live! schedule and here for the Pollstar Live! schedule


Proudest Moment In Your Career?
Eddie Orjuela:  The moment that I realized that over 20 years ago I started my own boutique live entertainment company, which continues to thrive independently.

Why Everyone Must Go To This Panel? 
In today’s world, we must all do better at educating ourselves about unconscious bias, inclusivity, and acceptance. Our panel will discuss important issues about inclusion and diversity and how to improve these areas in our business which is great and positive for our business.

The Story You Will Tell? 
Creating an alliance with Nederlander 7 years ago to book Latin shows was a cool story, and we continue doing well and growing! 

What May Cause Tempers To Flare? 
Language barriers can be frustrating for all involved when they don’t understand the language.

The Question You Hope Is Asked? 
Why is promoting Latin music important to you?

What Do You Dread Most About Going Back To Shows? 
Fans not following guidelines and possibly getting others sick.