Features
CAA Signs JoJo Siwa In All Areas Worldwide
Dennis Leupold – Nickelodeon – JoJo Siwa
The singing, dancing, acting sensation JoJo Siwa, who is known for her positive spirit and giant hairbows, has signed with Creative Artists Agency in all areas.
The pop star, who turned 18 this year, hit the road in 2019 on her first-ever tour, “D.R.E.A.M. The Tour.” The trek featured 96 shows, with Siwa making history as the youngest artist to headline and sell out London’s O2 Arena. Reports submitted to Pollstar included a sold-out July 24, 2019, show at the Prudential Center in Newark, N.J., that sold 11,766 tickets and grossed $631,547. The tour will continue in 2022. As Siwa’s Twitter bio says, “I’m JoJo, all I talk about is how excited I am to go on tour!”
Siwa took part in the second annual “Can’t Cancel Pride” virtual benefit in which Elton John praised her for coming out on social media in early 2021.
“Jojo, I want to congratulate you for sharing yourself with the world by coming out this year. I’m overjoyed that you’ve joined our beautiful community,” he said, according to GayTimes.co.uk.
Up next for Siwa is the “The J Team,” a live-action musical premiering on Paramount+ on September 3. The film stars Siwa, who performs the film’s original soundtrack and is also the executive producer. She’s also the executive producer of the upcoming series “Siwa’s Dance Pop Revolution” on Peacock.
Siwa was named one of Time Magazine’s 100 Most Influential People in 2020. A write-up from Kim Kardashian West praised the pop star as “a ray of sunshine in a world that seems scary right now. As a parent, you want your kids to admire positive figures. There’s no one more positive than JoJo. You just can’t help but smile when you see her rainbow ponytail. She’s a great role model for children, and her optimism is more necessary now than ever.”
Her other accolades include being named Favorite Social Music Star in 2019 and 2020 by the Nickelodeon Kid’s Choice Awards. Siwa has more than 60.5 million followers on social media and over 3.6 billion views on YouTube. Speaking of impressive numbers, she’s also sold more than 80 million bows to date, along with accessories, apparel, arts and crafts, cosmetics, home goods, and party supplies.
Siwa’s team at CAA includes Matt Galle, who recently joined the agency’s music touring department from what was previously Paradigm Talent Agency.
She will continue to be represented by manager Caryn Sterling and attorneys John Ingram and Chad Christopher at Goodman, Genow, Schenkman, Smelkinson & Christopher LLP.