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The Troubadour Hires Jordan Anderson As Talent Booker
Photo by Patterson Settles – Jordan Anderson
Beloved West Hollywood nightclub Doug Weston’s Troubadour has hired Jordan Anderson as its sole talent booker, effective immediately.
Anderson recently spent more than a year working as a talent buyer with AC Entertainment, where she “managed financials and held and confirmed dates for Exit/In, Marathon Music Works, The Basement East, Cannery Ballroom complex, Brooklyn Bowl Nashville, The Signal, and other rooms across the Southeast,” according to an announcement.
She spent more than three years working as a marketing manager at AEG Presents and two years as the marketing director at Marathon Music Works and Nashville’s Exit/In. During her time with AEG she “oversaw marketing efforts for Brandi Carlile’s six night sold-out run at Ryman Auditorium and Elton John’s final tour in the Southeast.”
Anderson, who is the founding editor of A&R Spotify playlist Cool Stuff Music, is also an artist manager for funk-pop group LUTHI and Nashville-based vinyl disco DJs Sparkle City Disco. She is a graduate of University of Georgia’s music business program and got her start in the music industry as an intern with Widespread Panic’s management firm, Brown Cat, Inc.
“After the past year of feeling like I had lost a piece of my identity due to COVID-19’s impact on the live music industry, I am absolutely honored to have earned the opportunity to book the most iconic club in the world. I am also excited to be able to represent a changing South by holding such a legendary position, and hope to reflect some of that in what you see on the calendar,” Anderson said in a statement.
For the last five years The Troubadour was booked by Amy Madrigali.
The famed Southern California venue was awarded Nightclub of the Decade at the Pollstar Awards in June. The year before Elton John mentioned the 500-capacity club during his Pollstar Awards acceptance speech for Major Tour of the Year, reflecting back on how “when I played The Troubadour in 1970, I had an agent in Howard Rose who’s still my agent. I think that’s pretty amazing, 50 years. He’s guided through a mine field and made my career interesting.”
Elton’s landmark eight shows over six nights at The Troubadour marked his U.S. debut and a milestone in his career. Other iconic artists who played the venue early in their career include James Taylor, Neil Young, Joni Mitchell and Tom Waits.
Upcoming shows at the Troub include Nicole Atkins Aug. 28, Emily King Sept. 9-10, Twenty One Pilots Sept. 28 and Ingrid Andress Oct. 11.
The Troubadour’s COVID policy requires all patrons to either provide proof of vaccination or a negative COVID-19 test within 48-72 hours of the event. A message on the venue’s website notes that due to a surge in positive COVID-19 cases L.A. Country is requiring mandatory mask policy for all indoor events.
Box office reports submitted to Pollstar include two shows from Yola Feb. 22 and Feb. 25, 2020, that sold a total of 992 tickets and grossed $19,840.