Event Genius/Festicket Partners With Audience Republic

Here's to a successful partnership.
– Here’s to a successful partnership.
Event Genius/Festicket CEO Zack Sabhan (left) and Audience Republic founder and CEO Jared Kristensen.

Ticketing and cashless platform Event Genius, a subsidiary of Festicket, has announced a partnership with event marketing platform Audience Republic.

“Event Genius will now make use of Audience Republic’s expertise and bespoke software functionality for presale registration and wait lists to enhance their service to promoters, helping to build audiences and maximize sales across white label ticketing solutions, as well as the Festicket and Ticket Arena websites,” the partnership announcement states.
Australian company Audience Republic, with additional offices in Los Angeles, CA, and London, England, describes itself as a marketing platform designed specifically for promoters, festivals, venues and artists, enabling them to use their fan data to sell more tickets, merchandise, albums and more.
Audience Republic's pre-sale platform.
– Audience Republic’s pre-sale platform.
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The company recently signed some high-profile names across the UK and Europe, including The BPM Festival, MADE Festival, Weird Science and Chasing The Hihat. 

Partnering with Event Genius and Festicket will accelerate its expansion across the UK and Europe.
Audience Republic founder and CEO Jared Kristensen, commented, “The team here at Audience Republic are looking forward to working alongside our friends at Event Genius more closely to help more festivals and events harness the power of word-of-mouth and audience data to sell more tickets. We’re also excited to continue our expansion across the UK and Europe, and tapping into Event Genius’ customer base.”
Event Genius and Festicket CEO Zack Sabban added, “We’re delighted to be teaming up with the guys at Audience Republic to add another element to our marketing offering.  We’ve always prided ourselves on our ability to help promoters reach and sell tickets to new audiences and the software that Jared and his team have created to help build audiences will work brilliantly alongside our wider marketing engine to do just that.”