Pollstar + VenuesNow 2022 Women Of Live: Sarah Montgomery

Full Stop Management

When Tears For Fears’ new album, The Tipping Point, was released in February, it topped the Worldwide iTunes Albums Chart as well as first-week charts in the U.S., UK and other global markets.

Next, the band will embark on a global tour, including major North American amphitheaters.

“Our campaign for The Tipping Point was a global, cohesive, five-month strategy of releasing new music and re-familiarizing audiences with Tears For Fears through meaningful press features, new engaging content and placement of key catalog music,” manager Sarah Montgomery says.

“That has led to a new generation of Tears For Fears music lovers, which in turn has sparked a whole new world of opportunity. I’m honored to have played a part in helping them bring their vision to reality and look forward to bringing the album to life in their live show.”

Montgomery is happy to see the robust return of concerts and a full season of shows, but is also acutely aware of the effect the shutdown continues to have on business, as well as crews and fans.

“We’re currently facing a shortage of buses, trucks and qualified touring staff and local crew,” Montgomery says. “There are lasting effects impacting the aviation sector: pilot shortages coupled with increased hourly rates and minimums make what might have been an affordable luxury for artists no longer an option for some.”

With increased attention on inclusivity and diversity within the industry, Montgomery sees more opportunity to continue to dismantle conscious and unconscious biases and impact the future.

“We must also be impassioned advocates and allies, with a commitment to speaking up and speaking out when something is unjust within our industry and world,” she says. “I believe in being intentional and proactive in regards to my own activities. I am working toward creating opportunities for mentorship and connecting with women and other underrepresented individuals to help them gain the experience and support needed to excel in a variety of specialties across the music industry.”