Through a partnership with RTL+, the on-demand streaming channel of Bertelsmann’s RTL Group, CTS Eventim will stream Germany’s legendary Rock am Ring festival, June 3-5.
The stream will be free of charge and unrestricted via the RTL+ web browser. RTL+ premium subscribers can also watch Green Day, Muse, and Volbeat headline Rock Am Ring on their app.
Other confirmed acts for Rock am Ring 2022, which returns after a forced two-hear break, include Placebo, Måneskin, Pollstar cover star Marteria, Beatsteaks, Jan Delay & Disko No. 1, The Offspring, Korn, Deftones, Scooter, and more. Around 70 acts are expected at the festival on its traditional first weekend of June.
Tens of thousands of music fans have been coming to the world-famous Nürburgring racing track since 1985, when Rock am Ring was founded. The offshoot Rock im Park was added in 1997.
Over the decades, top acts such as David Bowie, The Bangles, Alanis Morissette, The Fugees, Red Hot Chili Peppers, Rage Against The Machine, Metallica and Die Toten Hosen have played there.
The partnership with RTL+ was established by Eventim Brand Connect, which will also produce the livestream.
“We are delighted to have gained an outstanding new media partner in RTL+. After an enforced two-year break, this Rock am Ring festival promises to be extra special. It’s great that we can now share this experience with even more people,” said Dr. Frithjof Pils, managing director of Eventim Live. ad he added, “Our partnership with RTL+ underscores our strategic objective to massively grow Eventim Brand Connect as a business segment in the near future.”
Frauke Neeb, program director at RTL+, commented, “We are in the process of growing RTL+ into Germany’s largest entertainment platform, where we will also be offering an extensive range of music to stream in the future. We are delighted that this new partnership with Eventim is already giving us the opportunity to offer our customers a livestream of Germany’s largest music festival featuring top acts.”
Eventim Brand Connect, by its own admission, “enables companies to associate themselves with live events such as major festivals as part of their marketing strategy, allowing them to engage with specific target groups on an emotional level. The service offering includes the production of high-quality video streams of concerts and music festivals, and the use of CTS Eventim’s high-impact channels for targeted marketing activities. Customers include numerous big-name brands from sectors such as media, telecommunications and consumer goods.”