WME Signs Saucy Santana


WME has signed Saucy Santana, with plans to build the rapper’s business across music, film, television, digital and more.

Santana released his latest album, Keep It Playa, in late 2021 including the hit “Shisha.”

He first made a name for himself with his first song, “Walk Em’ Like A Dog,” which has racked up millions of streams. His viral hits have continued with his first mixtape 2020’s “Imma Celebrity,” which includes the track “Material Girl.” That tune charted on Spotify and went wild on TikTok with millions of videos creates.

Santana’s other releases include “Up & Down” with Latto and “Walk,” which went viral in 2021 through YouTube, Instagram and TikTok after being highlighted in the multi-platform #WalkChallenge.

The rapper recently joined Latto on her nationwide “777” tour. Upcoming performances for Santana include a June 24 appearance at “A Hot Summer Night In LA” at Arena in Los Angeles, which features Summer Walker, Ari Lennox, Joyce Wrice, Doechii, Alex Vaughn and special guest Jazmine Sullivan. Santana will also take the stage at Pride In The Park in Chicago June 25.

Santana is signed to RCA Records and continues to be represented by StreamCut.