Rolling Loud California Returns With First-Ever Festival At Hollywood Park
The big news keeps rolling in from the world’s largest hip-hop festival. After recently unveiling Rolling Loud’s plans to expand to Thailand in 2023, organizers have announced details for the return of its West Coast edition. Rolling Loud California will be the first-ever music festival to take place at the 300-acre Hollywood Park, on the ground adjacent to SoFi Stadium in Inglewood, Calif.
Dates are set for March 3-5, 2023, with ticket onsale information and the lineup to “be announced soon.” Fans can register for the presale at rollingloud.com/cali2023 to be notified shortly before tickets go on sale. In the meantime, fans can purchase Inglewood-themed Rolling Loud merch via the online shop.
“Rolling Loud is deeply honored to be the first-ever music festival to take place at the incredible
Hollywood Park,” Rolling Loud co-Founders and co-CEOs Matt Zingler and Tariq Cherif said in a statement. “We’re pumped to return to L.A. and make our debut in Inglewood, such an important neighborhood in rap history. Rolling Loud California 2023 will be an event worthy of its historic location, celebrating the undeniable influence of the West Coast on hip-hop and featuring some of the hottest rappers in the game. Stay tuned for our biggest and best California festival yet!”
Jason Gannon, managing director, SoFi Stadium and Hollywood Park, added, “As the world’s largest hip-hop festival, Rolling Loud will bring fans from around the globe to our Inglewood community. Hollywood Park’s 300-acres lends itself to hosting a variety of large-scale events. With Rolling Loud as our first music festival, we will further showcase Hollywood Park as a global stage and multifaceted entertainment destination.”
Rolling Loud – which first began as a one-day event in Miami in 2015 and had since evolved into a global phenomenon – established its California presence in 2017 with Rolling Loud Bay Area and Rolling Loud Southern California, which was held in San Bernardino. Rolling Loud played NOS Events Center in San Bernardino in 2021 following two years in Los Angeles in 2018-2019.
Today’s announcement promises that the 2023 festival will “celebrate the rich history of West Coast hip-hop – paying tribute to its icons and highlighting its current and up-and-coming stars – while bringing some of the genre’s biggest names from all regions to shut it down at Hollywood Park.” As today’s press points out, South Central L.A. helped define the sound of West Coat hip-hop while Inglewood itself has made its mark in hip-hop history including shout outs from Dr. Dre on “California Love” and “The Next Episode.” The area is also the home turf of “West Coast legends like Mack 10 and Shade Sheist, and contemporary stars like Omarion, D Smoke, SiR, and many others.”
In July, Rolling Loud hosted its flagship event in Miami, along with the inaugural Rolling Loud Portugal July 6-8 and its first partnership with a European festival at WOO HAH! x Rolling Loud in the Netherlands.
The inaugural Rolling Loud Toronto is scheduled Sept. 9-11 at Ontario Place with a lineup topped by Dave, Future and Wizkid. Rolling Loud New York returns Sept. 23-25 with headliners Nicki Minaj, A$AP Rocky and Future, joined by special guest Playboy Carti.
“Portugal was an amazing show. Highly anticipated after the pandemic since we had to postpone. The energy was insane and being on the beach made it very unique compared to other Rolling Louds,” Zingler recently told Pollstar.
Referring to the upcoming debut in Canada, he added, “the Toronto show is one of the most exciting lineups I think we have booked to date. Just the diversity in the headliners alone each of the days is something you shouldn’t miss. The location is amazing, and the city is spectacular. Oh, I almost forgot: the merch is going to be insane.”
As for Rolling Loud Thailand, stay tuned for dates, a venue and a lineup. For now we just know it’s happening sometime in 2023.
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