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Michelle Obama, Live Nation Announce ‘The Light We Carry’ Tour
Michelle Obama plans a six-city tour this fall in support of her new book, “The Light We Carry: Overcoming in Uncertain Times,” beginning mid-November in Washington. D.C. and ending a month later in Los Angeles.
To ensure tickets get into the hands of fans directly, the tour has partnered with Ticketmaster’s Verified Fan platform. Fans can begin registering from Wednesday through Sept. 26 through Ticketmaster’s Verified Fan Platform. Any unsold tickets will be available to the general public starting Sept. 30.
Tour events are being made accessible to as many people as possible, and Obama is giving away a select number of community member tickets in each market. Additional details are forthcoming.
“I’m looking forward to making some new connections – and of course, seeing some familiar faces from the last tour,” the former first lady said in a joint statement Wednesday released through her publisher, Crown, and tour promoter Live Nation.
“This book means so much to me – it’s a collection of perspectives and practices I’ve used to keep me afloat amid uncertainty. On this tour, I’ll be sharing some personal stories and lessons that have helped me along my path, and I can’t wait to tell you more.”
This is, like the outing in support of “Becoming,” the former First Lady’s last book, no ordinary book tour. While the venues are somewhat smaller and the itinerary not as intensive as her 2017-19 outing, “The Light We Carry” will still reach a sizeable audience.
On her “Becoming” tour, which launched Nov. 11, 2017, Obama sold 298,654 tickets for a total gross of $32,764,896.
“Following the incredible success of her ‘Becoming’ tour, we are honored to be working with Mrs. Obama again to bring ‘The Light We Carry Tour’ to live audiences across the U.S. this fall,” said Tara Traub, Live Nation’s SVP of Global Touring. “We are thrilled to be part of helping her share the practices and new pathways she’s created that have the power to create meaningful change and connect us to one another during difficult times.”
Obama will open at the Warner Theatre in Washington on Nov. 15, the publication date for her book. She will then travel to Philadelphia’s The Met, Atlanta’s Fox Theatre, the Chicago Theatre and San Francisco’s Masonic, before closing at the YouTube Theater in Los Angeles.
The venues have seating capacities ranging roughly from 2,000-6,500. The settings are far bigger than for most book events, but smaller than Obama’s stops on the first leg of her tour for the 2018 memoir “Becoming,” when she appeared at the United Center in Chicago and other arenas holding 15,000 or more.
“Becoming” was a near-instant million seller and went on to sell more than 17 million copies worldwide, making it the most popular book in modern times written by a former White House resident.
As with “Becoming,” Obama will speak at each city with guest moderators, to be announced later. Oprah Winfrey, Tracee Ellis Ross and Sarah Jessica Parker were among those who joined her for “Becoming.” In partnership with Live Nation.
The Light We Carry Tour: In Conversation with Michelle Obama 2022 Dates:
DATE | CITY | VENUE |
Tuesday, November 15 | Washington, D.C. | Warner Theatre |
Friday, November 18 | Philadelphia, PA | The Met |
Saturday, December 3 | Atlanta, GA | Fox Theatre |
Monday, December 5 | Chicago, IL | Chicago Theatre |
Saturday, December 10 | San Francisco, CA | Masonic |
Tuesday, December 13 | Los Angeles, CA | YouTube Theater |