Wu-Tang Clan, De La Soul Team Up With HiNOTE

Wu-Tang Clan and De La Soul will team with HiNOTE for their upcoming world tour.

HiNOTE, founded by Tyler Childs in 2020, provides artists a pathway to shoot and deliver personalized videos to their fans, providing a new connection for the latter and a revenue stream for the former.

2023 New Orleans Jazz & Heritage Festival
Method Man, GZA and Mathematics of Wu-Tang Clan performs with The Soul Rebels on Day One of 2023 New Orleans Jazz & Heritage Festival at Fair Grounds Race Course on April 28, 2023 in New Orleans, Louisiana. (Photo by Erika Goldring/Getty Images)

“Since our launch, HiNOTE has been growing in popularity with both artists and fans,” said Childs. “But we feel it will be a real gamechanger for touring artists who may not have the bandwidth for meet-and-greets before the show. And for fans, HiNOTE gives them a custom video that they can share with their friends and family and on social media which is far more meaningful than a quick photo backstage. Having Ticketmaster make it a seamless part of the ticket buying experience makes it so easy for fans to take advantage of this cool new experience.”

For the Wu-Tang and De La Soul tour, there will be a strategic placement on Ticketmaster for HiNOTE. Artists maintain control over how many of the videos they want to offer for each concert.

Wu-Tang Clan is on a world tour which returns to the U.S. and Canada for more than 20 dates this fall. De La Soul will tour alongside in support.