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‘Unwavering Commitment To Staff, Crew & Clients’: A Synopsis Of Britannia Row Productions’ 50 Year History

Clair Global UK Headquarters Brooklands
Britannia Row Productions recently moved into a state-of-the art facility in Weybridge, Surrey, England, where the company is all set for another 50 years of supplying the live biz with high-end audio equipment, solutions and skilled technicians. Courtesy Clair Global

British audio experts Britannia Row Productions Turns 50 this year. Over the past half century, the company has grown into a provider of state-of-the-art audio solutions that’s recognized around the world.

Since its foundation in 1975, the company has been working with some of the biggest names in music, sports and live event production, who all appreciate its leading position in the development and application of technical innovation, training and crew logistics.

The story began in 1975 when iconic rock band Pink Floyd purchased a building at 35 Britannia Row in the London district of Islington, to house their rapidly growing touring equipment.

The Britannia Row group of companies was formed to rent out Pink Floyd’s sound and lighting inventory to other bands during tour breaks. These companies were headed up by key crew members Robbie Williams, Mick Kluczynski and Graham Flemming.

Bryan Grant joined four years later to coordinate the rental activities under the banner of Britannia Row Productions.

Bryan Grant Britannia Row Productions
Bryan Grant of music rental company Britannia Row Productions, portrait, London, 1997. Photo by Richard Ecclestone/Redferns

In the early 80s, when the Pink Floyd band and their organization went through big changes, Williams and Grant took ownership of Britannia Row Productions in a management buyout to concentrate on providing live audio solutions.

Mike Lowe Joined the company in 1988, and after buying out Williams in 1991, he and Grant continued to co-own and co-run the company until it joined Clair Global in 2017. Both remain with Britannia Row as non-executive directors.

In a document published by Britannia Row, outlining the company’s history, Grant reminisces: “I, like most of my generation in this business, felt we’d run away with the circus in the 1970s. There were few precedents, and we were sometimes making it up as we went along, but we’ve always taken the job seriously and tried to do good work for our clients, some of whom are still touring and still using our services over 40 years on.

“However,” he adds, “We’ve never been complacent. You’re only as good as your last show and shouldn’t ever feel that you have a right to do the next one.”

Talking about the 2017 acquisition by Clair Global, Lowe says, “When we discussed acquisitions, Bryan and I asked ourselves the question: ‘What is the best route for our people, and for the company going forward?’ We quickly concluded that Clair Global was by far the best option, and we were right.”

The main reason for Britannia Row’s long-standing success is the company’s unwavering commitment to its staff, crew and clients.

Josh Lloyd is the company’s head of engineering, event support. Lloyd has been with the company full-time ever since he graduated from university. “There were only 15 people here when I started,” he recalls, “but the reputation was huge thanks to Bryan and Mike’s personalities. Their legacy isn’t just in the brand they’ve helped to grow; it’s in the people they’ve shaped. I owe my career to them; they empower people and encourage progress from a young age.

“That empowerment isn’t only within our core services either; Britannia Row has reframed many conversations in the industry, and Mike in particular has always championed education, training and mental health. The directorship in place now is a testament to the values they’ve instilled.”

The company’s second wave of directorship comprises managing director Nicola Amoruso, sales director Lez Dwight, and finance director Christina Bosch, who are steering the company forwards and into its next chapter.

‘Our Greatest Asset Is Our People’: Q’s With Lez Dwight, Director, Britannia Row Productions

Murray And Marsden
Bassist Neil Murray (left) and guitarist Bernie Marsden (right) from Whitesnake with drummer Simon Phillips (centre) at Britannia Row recording studios in London in March 1981. (Photo by Fin Costello/Redferns)

In addition, since Skan PA Hire and Plus 4 Audio have become a part of Clair Global, Chris Fitch and Stew Chaney have joined the Britannia Row board of directors.

Amoruso comments, “It’s an incredible honor to be part of a company with such a rich history and continued growth. As a director, I’m deeply proud to be a part of this legacy and contribute to the future of a brand that’s so well-respected. The Britannia Row environment, one that promotes growth and development, and is committed to innovation, makes it a special place to work.”

Bosch agrees, “Through collaboration and mutual respect, we’re always learning, growing, and pushing boundaries alongside some of the most talented people in the industry. We embrace a global mindset while staying deeply connected to the unique strengths of each region, and as a company, create opportunities for our teams and value for our clients.”

Five decades on, and having recently moved into its new facility in Weybridge, Surrey, Britannia Row continues to see the global delivery of audio reinforcement, and comms solutions to an impressive roster of major international artists.

Projects range from large-scale, complex, multi service productions, to supporting new talent on their first tours.

Longevity made possible with the expertise of dedicated operations, office and warehouse teams.

Long-serving staff members also include crew logistics manager Carlene Annon, European operations manager Tim Mole, and head of technical Keith Cunningham. They are complemented by the vitally important road staff and freelance crews, who all together ensure the Britannia Row ethos remains palpable for the next 50 years.

And the next generation of touring crew is already in the making, thanks to Britannia Row’s live audio technician apprenticeships.

Lez Dwight concludes, “In recent years, the business has become part of an exciting and ever-growing landscape. Britannia Row’s heritage, innovation, and most importantly our people are what continues to drive us, and that directly benefits our clients. We maintain a culture where initiative and personal well-being are genuinely valued, and we adhere to client expectations by continuing to deliver to the highest standard in a fast-moving industry.”

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