Detroit City FC Scores With Stadium Sponsor

The new stadium home of the Detroit City Football Club is set to open in Southwest Detroit for the 2027 USL championship season and will be known as AlumniFi Field.

The partnership is an extension of the existing relationship between DCFC and AlumniFi. In addition to being the Club’s exclusive financial partner and front-of-kit sponsor, the multi-year agreement, exclusively brokered by Sports Revenue Advisors and M3 Group, now includes the naming rights for the club’s new stadium.

Pending public approvals, construction on AlumniFi Field at the corner of Michigan Avenue and 20th Street is scheduled to begin in late 2025. The soccer-specific venue will be Detroit’s only privately owned and financed professional sports stadium and will seat 15,000. Renderings, developed by design, architecture, engineering and planning firm, HOK, were released with along with the naming rights announcement.

“As longtime residents of the city, the leaders and founders of the Club view this stadium not only as an opportunity for our organization and sport, but as a civic endeavor to give back to the city we love,” states Sean Mann, Detroit City FC CEO in a release. “Through our partnership, AlumniFi has been working with us on a shared vision for a stronger, more connected Detroit, creating an environment where everyone from youth to adults can thrive.”

“Like Detroit City Football Club, we believe in the power of community,” adds April Clobes, AlumniFi President and CEO. “This partnership is about more than a stadium – it’s a commitment toward a brighter, stronger Detroit. Through financial education, local initiatives and community-driven programs, AlumniFi is here to support Detroit’s continued growth and success.”

DCFC is also offering ticket deposits for the 2027 season available to fans starting on Aug. 26.

The new stadium will be constructed on the former Southwest Detroit Hospital site after the long-abandoned structure is demolished and contaminated water removed.

When the hospital opened in 1973 it was groundbreaking in Detroit for being Black-owned and for hiring and accrediting African American doctors and nurses. The hospital resulted from the merger of four smaller hospitals, aiming to serve the needs of the city’s Black community during an era of widespread health care segregation. But despite its promising start, the hospital faced operational and financial challenges and closed in 1991.

Abandoned for decades, Detroit City FC purchased the location in March 2024 for $6.5 million. As a tribute to the vision of the hospital’s founders and significant role in Detroit’s history, Detroit City FC will include an installation at AlumniFi Field to honor the hospital’s legacy and contribution to the community.