Levi’s Stadium Debuts $200M Renovations, Next-Level Videoboards, Ahead of NFL Season, Super Bowl (and World Cup)

Ahead of the NFL season and just days before hosting its first preseason game of 2025, the San Francisco 49ers debuted the completion of a two-year, $200-million renovation of its home-field Levi’s Stadium, which includes two new 4K videoboards, the largest such outdoor screens among NFL stadiums.

Upgrades along with the two new boards, produced in partnership with ANC,  include a whole new gameday production control room, 55,000 square feet of new LED across the stadium, new LED field lights, improved Wi-Fi network with Comcast and Cisco, DAS cellular network, 120 renovated suites and a remodeled 49ers Team Store.

“The new screens are the largest outdoor glass-to-glass 4K in the NFL,” says Stephanie Rogers, executive vice president of marketing for the San Francisco 49ers. She clarifies that some screens may be larger, or interior, but not producing in full 4K resolution. “It means all of the cameras are capturing 4K, all of the systems that integrate it are processing in 4K, and then the boards are displaying in 4K. The boards themselves are each 70% larger than the previous iteration, so we have over 16,000 square feet of video board, and that doesn’t even account for the LED panels and some of the other board components that we’ve implemented.”

The team gave a sneak peek to media and season ticketholders last Thursday, with an “Under The Lights” presentation including fireworks show and demonstration of the new videoboards, ribbon boards and upgraded spaces throughout the stadium, located in the Silicon Valley city of Santa Clara about an hour drive from San Francisco itself. The work is the result of two offseasons worth of renovations designed to improve the experience at the stadium, which opened in 2014.

“It’s driven by the team ownership and the mentality here is we pride ourselves on having a history of innovation and being a very innovative brand,” Rogers says. “We want to continue to be a world-class facility for not only our fans here in market but to be a premier destination for all sports and entertainment.”

The renovations refresh what was already a modern and impressive venue, demonstrating the evolution of the live sports and entertainment landscape by replacing its former stadium home, the dual-purpose Candlestick Park, common of the era as functional yet bare-bones facility for both of the city’s major league teams. 

Fresh off hosting two sold-out Morgan Wallen concerts along with last week’s preseason game against the Denver Broncos, Levi’s Stadium will host Super Bowl LX in February and is to be one of the host venues for the 2026 FIFA World Cup, making it the only NFL stadium to host both events in one year.

“For the Super Bowl in February, the NFL and all the different production groups are going to come in and push the limits of what we can accomplish with these boards, which is going to be incredible and we will learn from it,” Rogers says, noting technology partners Comcast, Cisco, Verizon and DTP being instrumental in getting the tech work together. For the World Cup, she says the stadium’s experience hosting the CONCACAF Gold Cup and Copa America matches meant it was mostly at FIFA’s standards already.

“There were a couple small modifications that we had to make just in terms of making sure we had enough space for corner kicks, that we completed as part of stadium renovations this year as well,” Rogers says. “Other than that, we’re in a really good spot and this was just kind of a cherry on top from a programming standpoint.”

Also refreshing the stadium are suite upgrades, which debuted for the first time with the “Under The Lights” demonstration.

“People are definitely liking the new suite upgrades. They’re very clean, very classy; you can add in your own touches as a suite owner and things like that, so the response has been very good,” Rogers says. “We have a new product that’s come online this year called the Elevate Club, it’s an exclusive space that is sort of our take on a speakeasy within the football stadium, with a field level interior club and a really high-end experience. We’re excited to launch that this season and get some fans in there to experience that.”

Not everything the stadium is working on is high tech in nature, though, as yesterday the team announced a partnership with longtime partner PepsiCo to implement reusable cups at Levi’s Stadium. Launched during the team’s first preseason game at the stadium’s United Club and Graton Winners Club, which set 6,500 fans total, the program provides beverages in durable, reusable cups that encourage reuse and cut down on waste and can be easily returned to designated bins where they are collected to be sanitized and redistributed for reuse.

With 10 home games scheduled at Levi’s Stadium this 49ers season, the program can cut down on the need for tens of thousands of otherwise disposable drink vessels.

“Sustainability has always been a core pillar of Levi’s Stadium, dating back to its early designs, and we are constantly trying to find new ways to reduce waste, consumption, and emissions,” said Kevin Hilton, 49ers VP of Corporate Partnerships. “This reusable cup program not only reduces plastic waste, in addition to other behind-the-scenes practices, it also allows the Faithful to take an active role in our sustainability mission. We are proud to partner on this project alongside PepsiCo and appreciate their continued support of our sustainability initiatives.”