WME Signs Maluma

Colombian-born Latin music superstar Maluma has signed with WME in all areas, the talent agency announced.

“I’m excited to be joining the team at WME!,” the artist says in a release from the agency. “I’m just getting started and am looking forward to working alongside them in building this next chapter of my career. The sky is the limit, and I feel energized to be surrounded by a team that understands and believes in my vision.”

Real name Juan Luis Londoño Arias, Maluma, age 31, in 2025 has mostly played Europe and Mexico, with a headline slot at Baja Beach Festival just last weekend and a spring run of dates in countries including Spain, Portugal, the UK, France, Belgium and many others.

He’s the youngest artist to simultaneously hold both the No. 1 and No. 2 spots on Billboard’s Latin Airplay chart, according to the announcement, where he has had 24 No. 1 singles. He made his acting debut with a starring role in 2022’s “Marry Me” alongside Jennifer Lopez and Owen Wilson, and was featured in the Oscar-winning Disney animated film “Encanto.”

Maluma has upcoming dates in Mexico and wraps his current run of shows on Aug. 23 in El Salvador.