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‘Success Comes From Staying Grounded & Putting Fans First’: Q’s With Folkert Koopmans, CEO, FKP Scorpio

DSC06524 by Carsten Christians
Folkert Koopmans, founder and CEO of FKP Scorpio, pictured at the company’s Hamburg HQ. Picture by Carsten Christians

FKP Scorpio is one of the main players in Europe, and particularly in Germany, where the company’s headquarters are based. Company founder and CEO Folkert Koopmans is one of the most experienced event professionals on the continent, his insights into the German live entertainment market invaluable.

For Pollstar‘s annual Germany Focus, we tried to get his take on all things that matter: FKP Scorpio’s 2025 calendar of shows, business opportunities as well as challenges, and trends that may shape this industry going forward.

Pollstar: How’s your German business? Are you happy with the 2025 calendar of shows as well as festivals?
Folkert Koopmans: We promoted 22 shows of Ed Sheeran’s ‘Mathematics’ tour, which has been a huge success as well as an important milestone: We presented Ed with an award for reaching 5 million tickets sold together since we started working with him back in 2011.

Other notable artists in our calendar include Nick Cave, Jamiroquai, Mumford & Sons, Kraftwerk or James Blunt. We’ve helped bring a variety of other global acts to audiences here, from rock legends to rising stars.

When it comes to festivals, our flagships Hurricane and Southside had a good, but not sold-out year, with a very good outlook for 2026 and the 30th anniversary of Hurricane Festival: We were able to sell 60,000 tickets for next year’s edition of Hurricane and Southside in just 24 hours. The first acts will be announced very soon. Other successes include the sale-onset for our goth festival M’era Luna, which sold well over half of all 25,000 available tickets in just twelve hours.

How does the year compare to 2024? Is it continuing along the same trajectory? Any notable changes in ticket sales? Is there a notable difference between your concert and festival business?
We’re still successful overall, so the trajectory is still pointing upwards. While we didn’t sell out Hurricane and Southside this year, we were able to expand our business in meaningful ways, for example by venturing further into the growing market for family entertainment and exhibitions.

What trends/developments in the German live entertainment scene stand out to you?
Currently, other live entertainment formats are booming: immersive exhibitions and family-focused shows are attracting huge audiences across Europe. Our own ventures into this space have been remarkable – projects like Minecraft or Formula 1 each sold more than 300,000 tickets, underlining just how strong the demand for innovative, immersive experiences has become. Comedy is another bright spot: in Germany alone, we’ve staged hundreds of shows in the past two years, drawing over 250,000 fans. More than ever, audiences are seeking variety – from concerts to comedy to hands-on exhibitions.

FKP Scorpio has always had success with German artists, but has the importance of domestic talent increased in recent times?
DACH-acts continue to play a major role for our business. Here like anywhere else, we like to foster new talent: One example for this is the rapper BAC, who plays 32 festival shows this summer and nearly sold out his own tour later this fall.

SO 25 Atmo Crowd Celina Pratter 3786
Atmosphere at Southside Festival 2025. Picture by Celina Pratter

Any economic factors that influence your business more than in recent years? Or is it still mainly the incredibly high costs for everything? How do you adjust?
The live sector is buzzing, though it’s not without challenges. Economic stagnation in Germany and rising living costs have eaten into some households’ entertainment spending. Even so, demand from fans remains high – major tours and festivals continue to draw massive crowds, proving that the appetite for live experiences is resilient, even in a tougher economic climate.

Any remaining challenges you’re trying to overcome at the moment?
Production costs and artist fees for festivals are drastically increasing – our industry has to deal with that, and many renowned festivals like Rocko del Schlacko, With Full Force or Melt were forced out of business.

What are the biggest opportunities you observe in the German market?
One of the biggest hurdles in Germany’s live market lies in its competition. As one of Europe’s largest territories, every major international tour and countless domestic acts are competing for the same audience. For emerging artists, it’s even tougher – fans have endless options but only limited budgets, especially with living costs on the rise.

From our perspective, success comes from staying grounded and putting fans first. Affordability and accessibility are key: no one should be priced out of live music. By offering inclusive, fairly priced shows and delivering real value every time, you earn the audience’s trust – and in Germany, that trust, coupled with strong word-of-mouth, is the surest path to lasting success.

Any German cities that are becoming a must-play in the country for international acts, which maybe haven’t been traditionally?
Berlin, Hamburg, Cologne, and Munich are the must-plays, but that hasn’t really changed over the years.

Are there German cities that could do with another concert arena, or would you say the country’s infrastructure is sufficient?
Munich and Frankfurt could benefit from a new arena, as the existing arenas here are serviceable, but not state of the art.

Anything else you’d like the international business reading Pollstar to know?
Our international touring team is growing slowly but steadily. With European tours of Neyo, Ado, Berlioz, Flo Rida, or Ed Sheeran, among others, we are increasing the volume of shows for our local offices.

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