Running It Back: Fuerza Regida’s Don’t Fall In Love Fest Returns With Future, Netón Vega, Banda MS Headlining

Don’t Fall In Love Fest is back in San Bernardino, California, this year with a stacked lineup featuring some of the biggest acts in música Mexicana and rap, including Fuerza Regida, Future, Netón Vega, Banda MS and Los Tucanes de Tijuana.

The event is curated by Fuerza Regida frontman and San Bernardino native Jesús Ortiz Paz, who also goes by JOP, and presented in partnership with Bobby Dee Presents. Don’t Fall in Love Fest will take place at NOS Events Center on Nov. 22 and bridges the cultures of rap and regional Mexican.

The all-star bill also includes Chief Keef, Clave Especial, Victor Mendevil, Óscar Maydon, Saweetie, Snow Tha Product, Linea Personal, Mi Banda El Mexicano, Banda Machos, Chuyin, Baby Bash, DJ Quik, Lil Rob, MC Magic, Peyosh, J.I Bandz and KINGMOSTWANTED.

With such a diverse lineup, the festival aims to break barriers and celebrate “the shared energy that drives two of today’s most impactful genres,” according to a release announcing the festival.

Building on a successful inaugural festival that drew more than 20,000 fans in 2024, this year’s edition expands with two full-production stages and a club dome featuring modern sound and lighting, and DJs will be on-site to keep the party going late into the evening.

“Don’t Fall in Love Fest is back, and we’re coming back with full force,” said JOP, who is also CEO of Street Mob Records. “Neton, Future, Chief Keef, Banda MS, música mexicana meets rap across two stages. No one has done anything like this before, and after last year’s success, we can’t wait for fans to come celebrate the music, the culture, and the energy with us.”

Tickets are now available on the event website, dontfallinlovefest.com. San Bernardino residents can take advantage of a special discount when purchasing tickets.

A portion of the festival’s proceeds will support various charitable initiatives, including immigration legal assistance for the Latin community.