Best New Concept in Food & Drink: The ‘SEAcret Door’ At T-Mobile Park (Excellence In Concessions Awards 2026)

At Seattle’s T-Mobile Park, one of the most exciting offerings on the F&B menu requires a hunt.

The stadium’s “SEAcret Door” was inspired by the historic wine windows throughout Florence, Italy, where patrons can knock or ring a bell to order a glass of wine via a tiny opening in a building.

What makes the SEAcret Door extra special at the 47476-capacity home of the Seattle Mariners is fans have to first find it and the menu is always changing.

“We don’t announce when the SEAcret Door is open or where it can be found, and that’s part of the allure!” says Meagan Murray, Sodexo Live! District Manager for T-Mobile Park. “When they’re at the ballpark, fans have to keep their eyes open for a small wooden door designed in the shape of home plate.

Next to it, they’ll find a sign revealing that game’s specialty drink and inviting them to knock twice to get the specialty cocktail that is available only at the SEAcret Door during that one game. We ask fans to keep the exact location a secret so the hunt can continue.

That element of discovery is what makes the experience so much fun. Fans who find it feel like they’re in on something special, while keeping the location under wraps allows the mystery to live on for everyone else,”

Murray notes that the idea for the concept first came from Malcolm Rogel, the Mariners vice president of fan experience and is a great example of how inspiration can come from anywhere.

She adds, “Through our collaboration with the Mariners, both of our teams are constantly looking at the world around us for ideas and experiences that inspire us to add something to the menu that would resonate with fans at the ballpark. We ran with Malcolm’s idea and transformed it into something uniquely rooted in baseball and the Seattle experience. … Each time we bring it back, we have a great time coming up with a new theme and finding creative ways to make the experience memorable for fans.”

Speciality cocktails served at the SEAcret Door have included cocktails in the shape of Yoda, loaded Bloody Marys and a French 77 that came along with a baguette.

“Sometimes the inspiration comes directly from the game itself, while other times we take a nod from pop culture, current events or something happening in the world around us, like the Artemis II space mission,” says Murray.

“The ideas can come from anyone on our teams, across any department. We have a lot of fun brainstorming the themes and then bringing the full experience to life.”

The fan response has been “incredible,” from sharing their finds with friends at the ballpark or posting on socials, and Murray says, “It’s another example of how food and beverage can become part of the overall fan experience, not just something you grab between innings.”